{"id":1580,"date":"2024-01-14T17:43:52","date_gmt":"2024-01-14T17:43:52","guid":{"rendered":"https:\/\/theoptimizer.io\/help\/?post_type=ht_kb&#038;p=1580"},"modified":"2024-02-26T12:39:15","modified_gmt":"2024-02-26T12:39:15","slug":"introduction-to-tiktok-automation-rules","status":"publish","type":"ht_kb","link":"https:\/\/theoptimizer.io\/help\/knowledge-base\/introduction-to-tiktok-automation-rules\/","title":{"rendered":"Introduction to TikTok automation rules"},"content":{"rendered":"\n<p>After you have connected your TikTok ad accounts and external revenue streams (e.g., trackers, search feeds) to TheOptimizer, you can start optimizing your campaigns on autopilot via rules. <\/p>\n\n\n\n<p>Under the&nbsp;<strong>Rules<\/strong>&nbsp;menu on the left, you will see a list of actions you can automate using Rules.<\/p>\n\n\n\n<p>The rules revolve around two key functions \u2013 preventing you from losing money by&nbsp;<strong>cutting underperformers<\/strong>, or helping you&nbsp;<strong>scale by boosting overperformers<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Here are the different types of rules you can create on TikTok:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pause Campaigns, Ad Groups, or Ads<\/li>\n\n\n\n<li>Activate Campaigns, Ad Groups, or Ads<\/li>\n\n\n\n<li>Adjust Campaign or Ad Group budget<\/li>\n\n\n\n<li>Clone Campaigns, Ad Groups, or Ads<\/li>\n\n\n\n<li>Apply dayparting <\/li>\n\n\n\n<li>Adjust Ad Group bids<\/li>\n<\/ul>\n\n\n\n<p>\ud83d\udca1<strong>NOTE<\/strong>: In the next sections, we will present a few different rule examples. Please note that these examples are simply there to show you what you can do with our automation tool. The numbers and metrics used are made-up, and you would need to adapt these for your own campaigns.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Next step: Explore TikTok rule examples <\/h2>\n\n\n\n<p><a href=\"https:\/\/theoptimizer.io\/help\/knowledge-base\/rule-example-1-pause-low-converting-tiktok-campaigns\/\">Here<\/a> you can find the first rule example for TikTok. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Get a quick overview of what you can automate on TikTok with TheOptimizer.<\/p>\n","protected":false},"author":1,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[48],"ht-kb-tag":[],"class_list":["post-1580","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-5-how-to-set-up-automation-rules-for-tiktok-with-examples"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb\/1580","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/comments?post=1580"}],"version-history":[{"count":2,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb\/1580\/revisions"}],"predecessor-version":[{"id":1940,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb\/1580\/revisions\/1940"}],"wp:attachment":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/media?parent=1580"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb-category?post=1580"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb-tag?post=1580"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}