{"id":217,"date":"2023-04-26T14:56:56","date_gmt":"2023-04-26T14:56:56","guid":{"rendered":"https:\/\/theoptimizer.io\/help\/?post_type=ht_kb&#038;p=217"},"modified":"2023-04-28T14:33:48","modified_gmt":"2023-04-28T14:33:48","slug":"outbrain-automate-section-bid-changes","status":"publish","type":"ht_kb","link":"https:\/\/theoptimizer.io\/help\/knowledge-base\/outbrain-automate-section-bid-changes\/","title":{"rendered":"Outbrain: Automate Section Bid Changes"},"content":{"rendered":"\n<p><sub><img loading=\"lazy\" decoding=\"async\" width=\"25\" height=\"25\" class=\"wp-image-300\" style=\"width: 25px;\" src=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/profile_pic_optimizer-1635862924.png\" alt=\"\" srcset=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/profile_pic_optimizer-1635862924.png 128w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/profile_pic_optimizer-1635862924-50x50.png 50w\" sizes=\"auto, (max-width: 25px) 100vw, 25px\" \/><\/sub> Written by\u00a0Support.\u00a0Updated over a week ago<\/p>\n\n\n\n<p><strong><em>Before you begin<\/em>: <\/strong>Please keep present that Outbrain&#8217;s default limit of bid changes is around 500 changes per campaign. This means that when you reach this limit, you won&#8217;t be able to run additional bid changes for that given campaign.<br><br>If you&#8217;re running big volumes, ask your account manager if it is possible to increase this limit.<br><\/p>\n\n\n\n<p>To automate site bid changes for your Outbrain campaigns, all you need to do is to create a <strong>Change Section Bid<\/strong> rule and specify the conditions for when you want the change to happen.<\/p>\n\n\n\n<p><br>For example:<\/p>\n\n\n\n<p><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"130\" class=\"wp-image-562\" style=\"width: 750px;\" src=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/152.png\" alt=\"\" srcset=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/152.png 1230w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/152-300x52.png 300w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/152-1024x178.png 1024w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/152-768x134.png 768w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/152-50x9.png 50w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n\n\n\n<p><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"190\" class=\"wp-image-564\" style=\"width: 750px;\" src=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/153.png\" alt=\"\" srcset=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/153.png 1230w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/153-300x76.png 300w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/153-1024x260.png 1024w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/153-768x195.png 768w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/153-50x13.png 50w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n\n\n\n<p>Set the <strong>Change Section Bid action <\/strong>to a combination of the following options:<\/p>\n\n\n\n<p><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"193\" class=\"wp-image-565\" style=\"width: 750px;\" src=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/154.png\" alt=\"\" srcset=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/154.png 1175w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/154-300x77.png 300w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/154-1024x264.png 1024w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/154-768x198.png 768w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/154-50x13.png 50w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n\n\n\n<p>To give you another example, let&#8217;s consider you want to set the Bid to XX% of your EPC:<\/p>\n\n\n\n<p><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"94\" class=\"wp-image-566\" style=\"width: 750px;\" src=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/155.png\" alt=\"\" srcset=\"https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/155.png 1230w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/155-300x38.png 300w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/155-1024x128.png 1024w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/155-768x96.png 768w, https:\/\/theoptimizer.io\/help\/wp-content\/uploads\/2023\/04\/155-50x6.png 50w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n\n\n\n<p>As shown in the example above, you set the minimum and maximum bid thresholds avoiding setting bids that would be abnormally low or high.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Written by\u00a0Support.\u00a0Updated over a week ago Before you begin: Please keep present that Outbrain&#8217;s default limit of bid changes is around 500 changes per campaign. This means that when you reach this limit, you won&#8217;t be able to run additional bid changes for that given campaign. If you&#8217;re running big&#8230;<\/p>\n","protected":false},"author":1,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"ht-kb-category":[14],"ht-kb-tag":[],"class_list":["post-217","ht_kb","type-ht_kb","status-publish","format-standard","hentry","ht_kb_category-automation-optimization"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb\/217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb"}],"about":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/types\/ht_kb"}],"author":[{"embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/comments?post=217"}],"version-history":[{"count":3,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb\/217\/revisions"}],"predecessor-version":[{"id":731,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb\/217\/revisions\/731"}],"wp:attachment":[{"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/media?parent=217"}],"wp:term":[{"taxonomy":"ht_kb_category","embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb-category?post=217"},{"taxonomy":"ht_kb_tag","embeddable":true,"href":"https:\/\/theoptimizer.io\/help\/wp-json\/wp\/v2\/ht-kb-tag?post=217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}