A team of neuroscientists from MIT has found that the human brain can process entire images that the eye sees for as little as 13 milliseconds. This speed is far faster than the 100 milliseconds suggested by previous similar studies. For this simple reason affiliate marketers are always looking for eye popping images to use in their display advertising campaigns.
In native advertising the importance of an attention grabbing image is almost equal to a high appealing headline. And when these two are properly coupled together click-through rate and conversion rate tends to be higher than the average.
To save you the trouble and time needed to do your own research on what the top converting images look like, we are sharing with you a collection of 250+ images used by affiliate marketers in their native advertising campaigns in 2018. Click here to download a copy of this collection.
Without a doubt, finding the best converting image and headline combination for your offer requires some extensive testing and to properly do it automatic optimization comes handy. Using content-level optimization rules you can automatically pause under performing creatives, widgets or campaigns even when you sleep.
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