What is Social to Search Arbitrage and How Does it Work?
If you are currently running, or planning on starting, social to search arbitrage campaigns, this guide is for you. It has everything you need to know, including a comparison of the top ad networks &a
Automate Campaigns with TheOptimizer: Black Friday Deals Revealed
If you’re an online marketer looking for ways to level up your campaigns, we have some exciting news for you. TheOptimizer’s Black Friday deals have just been revealed, and they’re too good to miss ou
TikTok to Search: How to Run Tonic Search Arbitrage Campaigns
Are you running TikTok to Search campaigns with Tonic and looking for a comprehensive guide to help you through this process? We’ve got you covered! In this article, we will discuss everything you nee
Supercharge Native Ads: The Optimizer x MediaGo Integration
We have great news for native advertisers looking to make their lives easier: our new TheOptimizer x MediaGo integration is live! If you are not advertising on MediaGo, stick around to find out why yo
The Optimizer vs Revealbot Comparison
If you are reading this post, you probably already know how important it is to use a campaign automation tool in 2023. With so many choices out there, it’s crucial to understand what each tool offers,
When and How to Duplicate Ads for Enhanced Performance
There are many different ways to scale your Facebook and TikTok campaigns, and one that top marketers are loving right now is the duplication method. In this article, we will discuss when and how to d
The Optimizer vs ClickFlare: What’s the Difference?
Working with our clients, we often get the question, “Why would someone need both The Optimizer and ClickFlare?”. While the two marketing tools share a few similarities, they also differ greatly in fu
Top 8 Paid Advertising Platforms for Lead Generation in 2023
In the constant pursuit of business growth, it comes as no surprise that lead generation has been the top priority for most businesses throughout 2023. There is an overwhelming amount of options out t
The Top 9 Affiliate Marketing Tools You Need In 2023
If you are an affiliate marketer, you have probably heard the saying “successful affiliates work smarter, not harder”. A large part of working smarter involves using the right affiliate marketing tool
TikTok’s Commercial Content Library: All You Need to Know
Last week, TikTok introduced a Commercial Content Library to promote transparency regarding paid advertising and other commercial content on the platform. Essentially, the Commercial Content Library i