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Recent Posts
  • Adapting Social Ads to Native Ads with TheOptimizer
  • TheOptimizer vs Brax.io – Which One is the Best Native Ads Optimization Tool?
  • New Integration Alert: YahooDSP
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Header Image 1
Native
3

Adapting Social Ads to Native Ads with TheOptimizer

For the first time in 2022, both Meta (Facebook) and YouTube reported a decline in revenue generated by ads. On the other side, native ads continue to show a strong performance. Their reach is bigger

January 31, 2023
native ads, Social Ads
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TheOptimizer vs. Brax.io - Native Ads automation tool
Native
1

TheOptimizer vs Brax.io – Which One is the Best Native Ads Optimization Tool?

TheOptimizer vs Brax.io – Which is one is the best Native Ads Optimization Tool?

January 24, 2023
native ads, Native Advertising
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YahooDSP x TheOptimizer
Features
1

New Integration Alert: YahooDSP

We are very happy to announce our newest integration in TheOptimizer: YahooDSPWe are one of the first (or the first) automation tool to integrate with YahooDSP

January 12, 2023
integrations, yahoodsp
Read More
Google Ads Automation
Features, Google Ads
1

Can’t miss! 90 Days Free Automation for Google Ads

TheOptimizer will help you save time and scale your Google Ads campaigns thanks to the multiple automation rules that we offer.

January 10, 2023
Automation, Google Ads
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6 useful taboola tips
Native, Guides
218

6 Useful Taboola Details You Should Know About

Quite often there are a lot of details hidden into documentation articles that tend to make the difference. Taboola’s documentation applies to that too, and sometimes it’s best to have them all in one place for later reference.

April 16, 2021
native ads, Taboola, tricks
Read More
data-driven campaign optimization
Guides, Native
197

IFTTT – Creating a Data-Driven Campaign Optimization Strategy for Native Ads

The best results come from using data-driven campaign optimization strategies rather than impulsive optimization actions. See what KPIs, formulas, and dimensions you need to care about in order to get your campaigns in the right direction.

April 9, 2021
campaign performance, Native, Taboola
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native to search arbitrage case study
Case Study, Guides, Native
228

37%+ Profit Running Native to Search Arbitrage on Autopilot

Check out the step-by-step break down of this Native to Search Arbitrage campaign that yielded 37%+ ROI on Auto-Pilot with just 10 simple optimization rules

February 17, 2021
case study, native ads, search arbitrage
Read More
how does native to search arbitrage work
Guides, Native
266

What is Native to Search Arbitrage and How Does it Work?

This article will guide you through a detailed walkthrough on how Native to Search Arbitrage Whaworks and the setup you need to efficiently such campaigns

February 16, 2021
Guide, native ads, search arbitrage
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TheOptimizer Native Update
Native, Platform Updates
204

TheOptimizer Native: Fresh New Look & Features!

Designed with extensive user feedback in mind, our updated new interface makes it even easier to manage and optimize your native advertising campaigns on auto-pilot

October 2, 2020
TheOptimizer Native, Updates
Read More
TheOptimizer Mobile
Mobile, Platform Updates
218

Meet the All-New Automatic Optimization Rules – TheOptimizer Mobile

Tired of dealing with poor-performing publishers or push ads that just waste budgets? No landing page clicks, no conversions – no nothing. What about scaling up or down your campaigns right on time?  Also, what if you could create dynamic rules that can be adopted to any campaign? Check this…

July 21, 2020
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About TheOptimizer

Designed by industry veterans with more than a decade of experience, TheOptimizer was born to deliver centralized automated campaign management.

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