Adapting Social Ads to Native Ads with TheOptimizer
For the first time in 2022, both Meta (Facebook) and YouTube reported a decline in revenue generated by ads. On the other side, native ads continue to show a st
TheOptimizer vs Brax.io – Which One is the Best Native Ads Optimization Tool?
TheOptimizer vs Brax.io – Which is one is the best Native Ads Optimization Tool?
6 Useful Taboola Details You Should Know About
Quite often there are a lot of details hidden into documentation articles that tend to make the difference. Taboola’s documentation applies to that too, and sometimes it’s best to have them all in one place for later reference.
IFTTT – Creating a Data-Driven Campaign Optimization Strategy for Native Ads
The best results come from using data-driven campaign optimization strategies rather than impulsive optimization actions. See what KPIs, formulas, and dimensions you need to care about in order to get your campaigns in the right direction.
37%+ Profit Running Native to Search Arbitrage on Autopilot
Check out the step-by-step break down of this Native to Search Arbitrage campaign that yielded 37%+ ROI on Auto-Pilot with just 10 simple optimization rules
What is Native to Search Arbitrage and How Does it Work?
This article will guide you through a detailed walkthrough on how Native to Search Arbitrage Whaworks and the setup you need to efficiently such campaigns
TheOptimizer Native: Fresh New Look & Features!
Designed with extensive user feedback in mind, our updated new interface makes it even easier to manage and optimize your native advertising campaigns on auto-pilot
(1) Simple Hack to Explore Your NativeAds Audience Details
This simple trick will help you explore audience demographic details for your native advertising campaigns’ for free using Google Analytics. Follow the step-by-step instructions in this guide
Automating NativeAds Optimization using Google Analytics
If you’re using Google Analytics to track your native advertising campaigns performance, then you might want to have all your vital campaign metrics accurately aggregated in one dashboard and translate your optimization tasks into automatic rules
[Case Study] $60k Profit on Taboola Running Casino App Installs
As you can see, the first day was pretty good for a new campaign, with just about -20% ROI. After this, the 4th rule kicked in and doubled the budget the second day, from $100 to $200 which caused a new influx of publishers coming in and lowered the overall ROI to -35%.