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How to generate Outbrain custom reports with TheOptimizer

With Custom Reports, you can generate reports on a widget (publisher) level or section level. This allows you to compare publisher performance across different Outbrain ad accounts or campaigns. Follow these steps:

Step 1: Under Reporting, click on the Custom Reports tab

Step 2: Select Outbrain from the drop-down list of traffic sources

Step 3: Choose the type of report, in this case a section report

Step 4: Select specific ad accounts, or include all of them in the report

Step 5: You have the option to only include specific campaigns (e.g., only active campaigns) in the report

Step 6: Choose a data timeframe, e.g., Today, Last 7 Days, up until Last 6 months

Step 7: Break down data by day, month or year

Step 8: Click on Apply to generate the site report

Step 9: You can download reports as CSV or Excel files

Manage all your Outbrain reports

Click here to see how you can easily manage all your Outbrain reports.

Updated on April 26, 2024
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