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Scale your native
Campaigns With
Our Outbrain
Automation Rules

Automate your Outbrain campaign management with TheOptimizer. Boost your revenue and save time & money.

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Upgrade Your

Outbrain Campaigns

<h3 class="title-xs__semiBold">Manage all your <br/> Accounts in one Place</h3>

Manage all your
Accounts in one Place

Connect hundreds of Outbrain ad accounts and manage everything under one dashboard. No more constant switching between tabs!

<h3 class="title-xs__semiBold">Scale<br/> Profitably</h3>


Automatically increase budgets or clone winning ad sets and campaigns to scale faster.

<h3 class="title-xs__semiBold">Save <br/> Time & Money</h3>

Time & Money

Pause underperforming campaigns, ad sets & ads with automated rules. No more ad spend waste, all while working less hours.

More Features

Why TheOptimizer's

Automation Is Better

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Advanced Rule Applications

Create automatic rules to pause underperforming publishers, sections or ads. Tweak campaign, section or ad-level bids, or scale campaign budgets only when conditions are met.

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Flexible Rule Execution

Set your rules to run every 10 minutes, 1 hour, or adjust the specific time of the day according to your needs.

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Optimize on Data that Matters

Want to build smarted rules using real conversion and revenue data? Connect a click tracker, search feed provider, or simply upload stats via CSV in a few simple steps.

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Multi-Channel Automation

Are you advertising on other native platforms (e.g., MGID, Taboola, Outbrain, RevContent), or on social platforms like TikTok, Meta, or Google? You can now automate all your advertising efforts in one place.

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Smart Lists

Create dynamic global blacklists that automatically block traffic from non-converting sites. Select which campaigns should read from these lists.

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Get Notified

Connect your Slack, Telegram, or email account and get notified each time an action is triggered or a condition is met.

See all the differences

Launch campaigns directly from TheOptimizer

Launch new campaigns without leaving TheOptimizer. Re-use your stored creatives on our platform and create campaigns faster than ever.

Explore more features

Find winning creatives with our Media Manager

See how your ads are performing, select winning images and headlines, and help your team create more top-converting variations.

Explore more features

Don't miss these

Upcoming Features!

<h3 class="title-xs__extraBold">CSV Campaign Uploader</h3>

CSV Campaign Uploader

Launch hundreds of campaigns in seconds by just uploading a simple CSV file

<h3 class="title-xs__extraBold">Rule Sequence</h3>

Rule Sequence

Build complex rule sequences that guide actions step by step, ensuring each task follows the right order.

Varunraj Keskar
"TheOptimizer scaled my business monthly revenue from $10k to over $200k. It's like having an employee who never gets tired and works 24/7”
Varunraj Keskar

Varunraj Keskar

Performance Marketer

Thomas Claflin
"TheOptimizer automates and optimizes 90% of my campaign management, leaving me to check stats once a day."
Thomas Claflin

Thomas Claflin

STM Forum Moderator

Max & Gab
"TheOptimizer speeds up campaign creation by 10x.With automated rules, our campaigns run on autopilot, saving us time and money."
Max & Gab

Max & Gab

Native Ad Buyers

Take the first
step today

Scale your business & save
time by automating Outbrain campaigns.