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  5. What are the main benefits of using TheOptimizer’s TikTok integration?

What are the main benefits of using TheOptimizer’s TikTok integration?

Contents

Here is a quick overview of how TheOptimizer can help you manage and grow your TikTok campaigns.

  • Connect Hundreds of Ad Accounts
    • If you are managing campaigns across different TikTok ad accounts, you can effortlessly connect and manage all of them directly from our platform.
  • Connect External Revenue Streams
    • Are you using a third party tracker to track your campaign data? TheOptimizer has a direct integration with 13+ tracking platforms and search arbitrage feed providers, including Google Analytics, ClickFlare, Voluum, RedTrack, Tonic, System1, and more. Connect all your tracker accounts and centralize all your data into one place.
  • Manage TikTok Campaigns
    • View your TikTok and revenue stream campaign data in a single report
    • Pause or activate campaigns manually or via automation rules
    • Clone campaigns
    • Apply advanced dayparting
    • Change campaign budgets
tiktok campaign overview theoptimizer p1
tiktok campaign overview theoptimizer p2
  • Manage Ad Groups
    • Break down your reports on an ad group level
    • Pause or activate ad groups
    • Clone ad groups
    • Adjust ad group budget based on performance
    • Adjust ad group bid
tiktok ad groups reporting theoptimizer
  • Manage TikTok Ads
    • View accurate performance reporting on an ad level, both from TikTok & your connected revenue stream
    • Pause or activate ads
    • Clone top performing ads
tiktok ads reporting theoptimizer

💡NOTE: You can perform all these actions manually, directly from TheOptimizer’s dashboard, or automate them using Rules.

  • Reporting
    • You can create and download performance reports for campaigns, ad groups, or ads spanning various TikTok ad accounts.
  • Notifications
    • Always stay on top of your campaigns by connecting your email, Telegram, or Slack, and get notifications anytime a rule made changes to your campaigns.

Get started

The first step is to connect your TikTok ad accounts to TheOptimizer. Check out our guide on how to do that here.

Updated on February 19, 2024
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