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Documentation Index

Fetch the complete documentation index at: https://theoptimizer.io/docs/llms.txt

Use this file to discover all available pages before exploring further.

RedTrack is a cloud-based ad tracking and analytics platform designed for performance marketers, media buyers, and affiliate teams. It supports multi-channel attribution, real-time reporting, and direct integrations with major ad networks. RedTrack is a popular choice for teams that want a hosted solution with a clean interface and strong direct-linking capabilities.

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Where to Find Your API Key

Log in to RedTrack → click the gear icon in the top-right corner to open Account Settings → go to the API tab → copy your API Key.

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Connecting to TheOptimizer

1

Open Integrations

From the left-hand menu, go to Integrations. Scroll to the Tracking Platforms section, find the RedTrack card and click Connect →.
2

Enter Your API Credentials

Fill in the connection form:
  • Integration name — a label for this connection (e.g. “RedTrack – Brand A”).
  • API Key — paste the key you copied from RedTrack.
  • Enable Enterprise API — toggle this on if you have RedTrack’s Enterprise API enabled on your account. This activates premium API access for advanced tracking features.
  • Revenue metric — select which revenue metric you want to pull from RedTrack as revenue: Conversion Revenue or Total Revenue.
  • Currency — the currency your tracker reports revenue in. Must match your tracker’s settings.
  • Conversion registration time — choose Visit time (conversion counted when user lands) or Postback time (counted when conversion fires). Match this to your tracker’s setup.
  • Custom Domains (optional) — if you use custom tracking domains in RedTrack, add them here using the + Add Domain button. This ensures TheOptimizer can correctly attribute data from those domains.
RedTrack connection form in TheOptimizer
The Currency and Conversion Registration Time settings must match what you have configured in RedTrack. Mismatched settings will cause data discrepancies.
3

Configure for Your Ad Networks

After saving the credentials, TheOptimizer prompts you to configure the tracker for each connected ad network. This step tells the platform how to match RedTrack data to your campaigns.Click Configure → next to each ad network and select the tracking template that matches how you set up RedTrack for that network.Understanding tracking templatesA tracking template is a set of macros that maps your tracker’s URL parameters to ad network identifiers (Campaign ID, Ad Set ID, Ad ID, Placement). The dropdown shows all templates available from your RedTrack account. Select the one you use for that ad network.
Required macros: a template must include mappings for Campaign ID, Ad Set ID, Ad ID, and Placement. If any are missing, TheOptimizer will flag the issue — fix the template in RedTrack before proceeding.
Once a template is selected, the connection status for that ad network updates to Connected.
Ad networks where you have not selected a tracking template will not receive any data from RedTrack. Configure every network you actively use.
4

Add Tracking Parameters to Your Campaigns

TheOptimizer generates a tracking parameters code at the end of setup. Add this URL parameter string to your campaigns on each ad network. This is what allows RedTrack to receive the correct campaign and ad identifiers and report them back.Without this step, RedTrack will receive visits but won’t be able to match them to specific campaigns — no conversion or revenue data will appear in TheOptimizer.

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One Tracker Type Per Campaign

Only one instance of a tracker type should track any individual campaign at a time. Running two RedTrack integrations against the same campaign causes attribution conflicts. Running different tracker types side by side on the same campaign is fine — for example, RedTrack for affiliate attribution alongside Google Analytics for on-site behaviour.